Saturday, March 31, 2007

Housecrawl time

Because no one got that the first video I posted was the original version of " Tequila " from 1958 (a "surf instrumental" by the band The Champs) I decided to repost with an educational document on how to properly read tequila labels. Also, here is a more recognizable version of "Tequila" from the 90's with creepy animation.


HOW TO READ A TEQUILA LABEL

1. The word "tequila" written somewhere on the bottle.
2. NOM Number... this is the distillery's identification number. Sometimes you find this number on the front of the label, sometimes on the back. It's your assurance that the tequila was made in Mexico under Mexican standards.
3. This tequila is aged. The label might also identify it as silver, gold, or reposado.
4. The brand. You will find, on occasion, that a distillery will make several different tequilas. Sometimes the tequilas are not different, they just have different labels. Check the NOM numbers to see if it is truly different or just in a different bottle.
5. Bottle size. In this case it's a litre. It could be 750ml, and you can even get it in "mickey" size.
6. Distiller's name and location. There are only five regions in Mexico that are allowed to produce tequila.
7. This tequila is made from 100% agave hearts. If the label says anything else, it ain't agave and the product is most likely a blend. Some poor-quality fake tequilas claim to be 100% agave, so it helps to know your brand names.
8. The picture... with tequila bottles, it can be anything but usually reflects something about the tequila (brand/type/name/etc.)
9. Proof... usually twice the percentage of alcohol.

3 comments:

Bodhisaxva said...

This is very, very scary, CP. {shudder}

Anonymous said...

cool. it'll come handy when i'm buying farewell gift for ernesto.
k.

Kris said...

As a historical archaeologist, I find this information interesting. As an alcoholic, I found it boring. Just give me a shot!

 
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What the ?! ..... Chickens! by CP is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 Canada License.